HeySummit is an Edinburgh-based platform designed to empower virtual events. It specializes in helping to increase engagement, conversions, and revenue for online summits.
It’s an inspiring exemplar case study of a digital venture that has scaled globally and enables other entrepreneurs to do the same, easily building an online event series and reaching an international audience.
How it started
Interestingly they didn’t come from an events background but rather one of content marketing. The platform provides a context for energizing an audience around a particular topic of shared interest and cultivating a community.
In the second part he shares the lessons they’ve learned and what this means for event marketing best practices.